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Cyrus Dugger

Trial laywers on the offensive, still a little off the mark

From The Tortellini:

Trial laywers on the offensive, still a little off the mark

Over the past year, the nation's trial lawyers have reorganized themselves, with new leadership drawn from professional PR quarters, and a new focus-grouped moniker--all, one suspects, at great cost. The changes are evident in the group's newly prolific (and occasionally shrill) press releases, which reflect the lawyers' desire to go on the offensive against attacks on the civil justice system. From what I've seen so far, I'm not sure the lawyers are getting their money's worth. Their communications strategy still seems like the product of people who are a little tone deaf. (keep reading)

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Posted at 10:34 AM, Apr 30, 2007 in
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